This is a package design focusing on the brand "Wicked Candles" which was done for a Graphic Design 2 assignment. The focus was to make a packaging design that represented the brand. The target audience was candle enjoyers as well as people who like the holidays of each season. This theme was very halloween and fall focused hence the seen designs of bats, witches, pumpkins, candles, and black cats. I wanted to bring a more engaging vibe to candle packaging and did this by meshing the seasonal scent aspect of candles with holidays associated with a specific season. Halloween was super fun to do. Personally I love fall scents so I wanted to take a different approach to them. Rather than it being focused on the falling of leaves or pumpkin/apple picking let's make it all about the fall holiday of Halloween.




